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FPCAMPLOGOJO1

(FPCAMPLOGOJO1)
Seen logo from Hayati Ahla campaign (Jordan)
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Codes and Frequencies

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Description

FPCAMPLOGOJO1 indicates whether the woman has recently seen the logo for the Hayati Ahla family planning campaign. Respondents were shown a card with the hot air balloon logo of the Hayati Ahla campaign. This variable is country-specific to Jordan.

In 2010, the Jordan Health Communication Partnership (JHCP) launched a mass media campaign called "Hayati Ahla." The two main religious messages of the campaign were encouraging spacing pregnancies by at least three years and promoting gender equity and non-discrimination between sons and daughters.

Comparability

FPCAMPLOGOJO1 has no comparability problems.

Comparability - Standard DHS

FPCAMPLOGOJO1 is a country-specific variable, and it is not included in any phase of the standard DHS questionnaire.

Universe

  • Jordan 2012: Ever-married women age 15-49.
  • Jordan: 2012-W, 2012-C, 2012-B, 2012-W